გამყიდველი ტექსტის წერა

9 წიგნის მიხედვით:

• Breakthrough Advertising (Eugene Schwartz)
• Tested Advertising Methods (John Caples)
• Ogilvy on Advertising, Confessions of an Advertising Man (David Ogilvy)
• Scientific Advertising (Claude Hopkins)
• The Adweek Copywriting Handbook, Triggers (Joseph Sugarman)
• Cashvertising (Drew Eric Whitman)
• The Boron Letters (Gary Halbert)
• Great Leads (Michael Masterson, John Forde)
• On Writing Well (William Zinsser)